Alive – Inside Out Project
Pont de l’Alma, Paris
It is with commitment and pride that Let’s Agency accompanied the Antoine Alléno Association in a human and artistic adventure, giving shape to a unique project in the heart of Paris.
For over a year, Antoine Alléno Association traveled throughout France to photograph the loved ones of road accident victims.
On September 13, these 1,330 portraits covered the Iéna Bridge in a unique artistic performance, for which the Antoine Alléno Association joined forces with artist JR’s global Inside Out Project.
The day ended with a tribute ceremony, attended by the French National Federation of Firefighters, during which the portraits were torn down to symbolize the abandonment of road accident victims.
Combining art, memory, and events to make the invisible visible: this was our mission alongside the Antoine Alléno Association.
